LOS ANGELES – January 22, 2007 – MK Partners, Inc, today announced the Nonprofit Implementation Initiative, a program designed to accelerate and streamline the deployment of Salesforce.com’s award-winning CRM software to nonprofit organizations. Nonprofit Implementation Initiative Discounts will be given to organizations interested in using the software in order to ease the financial burden of their investment in this technology.

The Nonprofit Implementation Initiative Discount allows qualified nonprofit organizations to receive up to $5000 USD off their total cost on selected pre-packaged implementation services. Eligible packages include either the Starter or Deluxe options, both of which consist of data migration, software configuration, and training components in respective amounts for each option. Additionally, special pricing on Optimization Packages are offered for nonprofits with existing salesforce.com implementations.

“We want nonprofits to be able to focus their funds on their mission, not technology overhead.” said Matt Kaufman, CEO of MK Partners, Inc. “This initiative will allow nonprofits to obtain the technology needed to operate more efficiently while keeping their total-cost-of-ownership low.”

For more information or to submit your request for participation in this program, please fill out the form at www.mkpartners.com/nonprofit

About MK Partners, Inc.

MK Partners, Inc. is a leading management and technology consulting firm specializing in salesforce.com implementation. Their expert consultants have provided services to hundreds of companies throughout the country. They have worked with companies of all sizes and industries to operate more efficiently and increase their return-on-investment. www.mkpartners.com